The mindful wealth movement
branding / print / digital
There is a change coming. A movement.
This movement will change the way we experience and attain wealth. It will give us the confidence to seek what is rightfully ours – abundance. The mindful wealth movement provides financial literacy in a way that is distinctly feminine, creative and fun. It empowers women with the life and technical skills needed to manage wealth for their future financial wellbeing. I have created a brand idea that combines a beautiful femininity with a powerful and confident design style. We are soft, caring, nurturing, but we are also strong, empowered and fierce. The logo and visual creatives work together seamlessly to create a strong and feminine brand that allows The mindful wealth movement to visually connect with a wide, diverse and creative audience.
The mindful wealth movement is change, power, gratitude, passion, confidence, creativity and love.