Oh Babushka
a design studio with bright ideas


Wanna be startin’ something

2016 is the year to start something. 2016 is the year to go for it. 2016 is the year you live your dream!

Live your dream or live your excuse
Kirk Nugent

I’m lucky enough to be living my dream.

Before finally trusting my gut and listening to the little voice in my head that kept telling me to 'just go for it', I was working very hard in a job with very long hours, to make someone else's dream come true. My health was suffering, my relationships were suffering, I was so stressed out that I couldn't even enjoy the creative work I was doing. I'd work so hard during the year that the only way I thought I could refresh myself was to take a huge overseas holiday – I was pretty much just running away. And then I would come right on back and start all over again.

This wasn't a way to live. I wasn't happy. 

It finally clicked when I was looking through our most recent holiday snaps – we were in Nepal, sitting by a picturesque lake, drinking warm, delicious chai and smiling. Sounds like a great photo ... but the more I looked at it, the more I realise there was no joy in our smiles. Our mouths were in the correct position. But our eyes were missing the sparkle of being truly happy. We both knew then that something had to change and we started our journey to living our dreams. My husband and I had both been slogging it out for more than ten years working for someone else, growing our careers, making 'more money more money more money', because we thought that was what we had to do. But what was the actual gain? We weren't happy. Money doesn't matter. Joy matters.

That was 2012.

I've well and truly taken the leap! (So has my husband – Electrical Engineer to Ayurvedic Practioner!)

I’ve built a business where I get to be creative everyday, I’m in control of my schedule so I can finally prioritise loved ones over long hours, and I get to meet and work with amazing people whose ideas motivate and inspire me. 

Do you have a dream? An idea? Does it tick all of these boxes?

– scares you a little, but in a good way
– gives you that excited, wobbly feeling in your stomach
– is an idea that could change your life
– is something you've been waiting for the 'right moment' to start

There is nothing more exciting than watching someone start to live their dream – it makes me want to jump up and down cheering, while high-fiving a million angels (Liz Lemon reference!).

Why not choose 2016 to be the year you start something. 2016 is the 'right moment'. The year you start living that dream.

So let me be your cheer squad! I know how wonderful – and scary – making the leap can be. It's hard work but it's work that you made. Work that was your idea. Work that is something special that you grew yourself. 

And if you’re not sure where to begin, I’m here to help.

Self promo inserted here :) ...

I will brainstorm creative business ideas, plans and big picture dreams with you over a coffee. I will hold your hand when you have to make big life changing decisions (like choosing brand colours!), I will be in the stands cheering the loudest for you while I watch your business soar. 

I have worked with so many inspiring people who have gone on to successfully setup or grow their business – landscape architects, cafe owners, property developers, travel bloggers, architects, digital event specialists, jewellery designers, market stall holders, health and wellness professionals, fashion designers, artisan bakers, wedding stylists, fashion designers, photographers, industry organisations, florists, online shops and artists.

I made them a beautiful brand, I built their unique online presence, I got excited talking about paper stock options for business cards. I was super excited in general while I helped them get started!

Together we collaborated to make some truly beautiful creative communication:

  • Branding
  • Stationery
  • Packaging
  • Signage
  • Websites
  • Enewsletters
  • Brochures
  • Publications
  • Advertising
  • Invitations
  • Event Collateral
  • eBooks
  • Marketing+Promotional material

and anything else we could think of!

I love what I do and can’t wait to hear your idea. So, let’s have a coffee. Let’s talk about what your dream is. And let’s get it moving!

Send me a message, ask me a question, start living your dream … go on … take that first step or leap – it’s always the hardest ;) > SAY HELLO

Lila TheodorosComment